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بررسی ویژگی‌ها۷ مهر ۱۴۰۵2 min read

Product bundles in a Telegram shop: when a kit sells better

A bundle is one kit, one price, one line in the cart. Here is how bundles work in a Telegram shop and which products they suit.

A bundle groups several of your products into one kit that the buyer adds to the cart in a single tap. In a BotLaunch Mini App you either set a fixed price for the kit or take a percentage off the sum of its parts. The order still lists every item inside, so you know exactly what to pack.

What a bundle is here

A bundle is a kit you build from products that already exist in your shop. You pick the items and the quantity of each, give the kit a name and a picture, and place it on a page with the bundles block. The buyer sees one card with one price and one button.

In the cart it is one line. When the order comes in, it is expanded back into the separate items, so your packing list is the same as if the buyer had picked each one.

Two ways to price a kit

A fixed price is the simple one: the starter set costs one number, whatever the parts cost on their own. A percentage discount works the other way round: the kit costs the sum of its parts minus the share you choose, and it follows your prices when you change them.

Either way the price is worked out again on the server when the order is placed, so a stale cart cannot sneak through an old number.

Products that bundle well

Bundles earn their place when the items are bought together anyway. A coffee grinder with two bags of beans. A skincare routine in three steps. A candle with its refill. A course with its workbook. The test is whether a buyer would otherwise message you asking what goes with what.

They work badly when the kit is a way to move stock nobody wants. Buyers notice.

What happens if a product disappears

If you delete or hide one of the items in a kit, it drops out of the bundle rather than showing as a broken card. If none of the parts are left, the bundle simply stops appearing. Check your kits after a big catalogue change so the one you advertise in the channel still has everything in it.

Where bundles fit in the plan

Bundles are one of the 88 content blocks in the Mini App builder. Start with one kit on the home page and see whether people pick it before building five.

پرسش‌های متداول

Does a bundle need its own stock?

No. It is built from products you already sell, and the order lists each item.

Can I discount a bundle?

Yes. Set a fixed kit price or a percentage off the sum of the parts.

What if an item in the kit is removed?

It drops out of the bundle. If nothing is left, the bundle stops showing.

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