Sell on Telegram. Your shop, inside the chat.
Connect your bot, add products, and get a customer-facing storefront that opens right inside Telegram. No app to install, no account to create. Buyers just tap and order.
Works with the bot you already run. Free plan to start.
Three steps to a shop on Telegram
No storefront to design from scratch, no separate checkout to wire up. Set it up once in the dashboard and share the link.
Connect your bot
Add your existing Telegram bot in the dashboard, or create one in seconds. Your storefront lives inside that bot, with no new app and no migration.
Add your products
Create products with photos, prices, options, and stock. Group them into categories. Everything updates instantly in the Mini App.
Buyers order in Telegram
Customers open the shop from your bot, browse, fill a cart, and place an order. You get the order in the dashboard and fulfill it.
A real storefront, not a list of commands
The Telegram Mini App gives buyers a native, tap-to-shop experience, and gives you the tools to run it.
Native Mini App
Your shop runs as a Telegram Mini App. It opens full-screen inside the chat and feels like a native app, not a chat menu.
No install, no login
Buyers never leave Telegram, never download anything, and never create an account. Fewer steps means more completed orders.
Works with your bot
The storefront attaches to the bot you already use for your channel or group. One bot does moderation, messaging, and selling.
Order management
Every order lands in your dashboard with the items, quantities, and buyer contact. Track status from new to fulfilled.
One dashboard, many shops
Run a separate storefront per bot or per channel from a single account. Useful for agencies and multi-brand sellers.
Catalog you control
Photos, descriptions, prices, variants, categories, and stock: edit it all yourself, no developer required.
Built for people already selling on Telegram
If your customers are in your channel or group, the shop is one tap away from them.
Shops & boutiques
Turn a product channel into a browsable store. Buyers see your catalog and order without leaving the chat.
Creators & communities
Sell merch, digital goods, or memberships to the audience you have already built on Telegram.
Start from a design you love
Every storefront ships with a polished look out of the box. Pick a template that fits your brand and make it yours: fashion, food, electronics, beauty, coffee, or digital goods.
Order now, fulfill your way
Buyers place an order in the Mini App and you confirm and fulfill it by your usual payment and delivery method. On a paid App plan (Starter, Growth, or Business) you can also connect your own bot and your own Telegram payment provider, so buyers pay by card right in chat, or turn on Telegram Stars for digital products (no provider token needed) — either way the money settles straight to you, and BotLaunch takes no cut.
- 1Buyer builds a cart and submits an order
- 2You receive the order with items and contact details
- 3You confirm, collect payment, and fulfill
Questions about Telegram Shops
Turn your Telegram bot into a storefront
Start free, add your products, and share your shop with the audience you already have.